THE STORY BEHIND THE MOTIVATIONAL BRAND STARTED BECAUSE OF ALL THE BAD THAT GOES ON IN THE WORLD AT THE MOMENT.

Times when you train or work so hard that you forget the purpose of why you are doing what you are doing.

As we grow older, We forget about the dream to pursue our passion and we get stuck in an every day routine.  The aim of this brand is to spread the message even by just wearing it.  You don't need to say it, You just wear it and the message will relay itself.

Live to inspire others.

Urban DBA brand was created by Bao Tieu, an Established Actor from the UK.  He came up with the idea of trying to spread a positive message just from tayloring the logo onto the everyday fashionable attire that we wear.

With him being into Martial Arts and Extreme Sports, he has always trained hard believing this motto, Dream, Believe you can Achieve.

He then decided to come up with the idea of making this statement visual, by having them on a range of Snapbacks, so if you are a believer in success and want to spread the message, you don't need to say it out loud, just wear it.  People will see it, read it, without even having to look you in the face.  The art of a Snapback!